Unfiltered Confidence: Inside the “WTF IS XX FORTUNE” Movement

More than just a name, “WTF IS XX FORTUNE” is a creative rebellion. This campaign empowers individuals to express themselves unapologetically, through fashion, mind, and confidence.

Apr 16

Two people in colorful graffiti streetwear hoodies, one blue, one yellow, stand against a painted yellow and white wall, exuding a confident mood.

The Drop That Defines Us: Inside Our Boldest Streetwear Collection Yet

What happens when luxury streetwear meets raw graffiti energy? XX Fortune's Capsule I collection is the answer.

Mar 28

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ABOUT XX FORTUNE

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"Fortune is the blessing that prevents bad luck." - Mya Lanae

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